#90: Farnam Street’s Shane Parrish on Building a Community of 1 Million Monthly Readers

About the Episode:

In today’s episode, we’re talking to Shane Parrish, the founder of the massively popular self-improvement (and many other topics) blog, Farnam Street

Originally from Halifax, Nova Scotia, Shane grew up in a military family and studied computer science when he went to college. Shortly after graduating and just a few weeks before the very fateful September 11th, 2001, Shane took a job working for a Canadian intelligence agency—which he can’t really tell us much about

It wasn’t until he was several years into his career that Shane began to take a step back and look at what he felt was missing from his life he’d been in a job where he was regularly making decisions that had potentially far-reaching consequences, yet he’d never really been taught or trained how to make the best decisions.

It was at this point in time that Shane decided to pursue his MBA and during school about 10 years ago, he launched his blog, Farnam Street—named after the street that Berkshire Hathaway’s office is on, as a tribute to value investor giants Warren Buffett and Charlie Munger. Since then, Shane and his team have grown Farnam Street to a community of over 1 Million monthly readers, a podcast, event series, and more.

In Today’s Episode, We Talk About:

[03:41] Where he’s originally from.
[04:02] How his upbringing shaped his interest.
[06:26] When he decided to work for an intelligence agency.
[07:45] The kind of roles he was involved with at the agency.
[08:53] When he decided to start his blog on the side.
[11:53] How he decides what to write about.
[17:15] Factors that have helped him grow his blog.
18:26 Number of readers of his blog.
31:37 His number one piece of advice for anyone looking to build a blog.
32:34 The best investment he’s made in order to grow his business.

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Connect with My Guest:

Farnam Street

Shane on LinkedIn and Twitter

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